Strategic marketing made for humans.
Start using content strategies that build authority, trust and deepen your connection with your audience.
For Charities
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For Non-Profits
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For B-Corp Organisations
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For Good Causes
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For Charities ~ For Non-Profits ~ For B-Corp Organisations ~ For Good Causes ~
Champion Your Brand
Get More from Your Marketing Efforts.
Your cause is important, and you need to share your message with the right people.
We’ll help you to deepen your connection with your audience with thoughtful, value-adding content. This will position you as an industry leader with an authentic voice.
Hi, I’m Luke. I love to create meaning through marketing.
My creativity is grounded in strategies that are easy to execute, and designed for the long haul.
How I Take Your Brand to the Next Level.
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I turn scattered marketing efforts into revenue-driving strategies that stick. I’m anti-fluff, and I don’t care about trendy gimmicks that are made to serve the algorithm.
Instead, I help you to develop a brand position that cuts through the noise. I create marketing strategies that better serve your needs, so they become way less painful to execute.
My approach gives you the frameworks, tools, and AI-powered processes to build more marketing autonomy.
Your team gets the playbook and training to execute with confidence, while your audience gets the authentic voice they crave.
Whether you're a non-profit, charity, or mission-driven business, I'll help you build a marketing engine that delivers real results and doesn’t compromise your values.
Because when your message matters, the way you share it matters even more.
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Your content needs to work harder at every touchpoint. But most organisations get lost in the maze of platforms, formats, and fleeting trends.
I strip away the confusion and build content strategies that actually convert. Using battle-tested sales frameworks, I craft copy that speaks directly to your audience's needs. Strategic email sequences. SEO-driven blog content. Scroll-stopping social posts. I’ve got you covered.
It’s not about churning out content for content's sake. That’s a waste of time, energy and resources.If you want 10 posts a day on Instagram, I’m not your guy.
I’m about creating a consistent voice that builds trust and authority over a series of interactions. From the first social post to the final sales page, your audience should feel like they're hearing from the same reputable source.
No more random acts of content. Just strategic, purposeful communication that drives real results.
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Websites don't have to be complicated. But they do need to convert.
I build clean, strategic sites on Squarespace. Why? Because it's the perfect balance of stunning design and practical functionality. There's none of the bells and whistles. No complex maintenance nightmares. Just websites that work.
I'll make sure that your team gets full training on how to update and maintain the site themselves. Because owning a website shouldn't feel like rocket science. Naturally, I can also support you with mapping out and crafting your on-site content, too.
If you need more out of the box, I partner with Riselabs. They do way more heavy lifting than me when it comes to tech.
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In a world of endless content, looking "good enough" just isn't good enough anymore. That's why it's harder to make your brand stand out through the endless scroll.
You need your visuals to create stories that evoke emotion, command attention and drive action. That's where I can help.
I craft digital-first designs that marry your brand voice with a visual narrative. Social posts that stop thumbs. Email templates that demand opens. UI wireframes that guide and convert.
Done properly, all of your digital elements will chip in to build trust and recognition.
Need a complete visual transformation? I partner with Cusumano Design. Their Creative Director is a close friend and has spent 20+ years turning brands into visual powerhouses.
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Sound shapes how people feel about your brand. But 75% of brands don't even think about how they sound. Yet you instantly recognise Netflix's "ta-dum" or Intel's signature chime.
Audio branding is the invisible force that helps to make your content unforgettable. And there's touchpoints people don't instantly consider. Think about YouTube intros that hook viewers through repetition and reinforcement. Then there's UX sounds that tell a user exactly what they're doing on their journey with you.
I've composed for tech giants like Google and crafted sonic identities for podcasts that demand attention. The music you hear playing in the background of my videos? I composed them all. The electronic vibe contributes to my disruptive, innovative and forward-thinking aesthetic.
Not every brand needs an audio strategy right now. But if your brand is ready to find its voice, let's talk about making some noise.
Elevate Your Brand
Expert, cost-effective marketing that’s truly embedded into your business.
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Access leadership-level marketing strategies at a fraction of the cost of in-house hires.
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Integrate our expertise to build a unified voice across all of your marketing touchpoints.
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Achieve transformative results with data-driven, strategic marketing initiatives.
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Choose from one-off or retained services